‘BROADIES’ are flocking online to book their west Dorset trips as the Broadchurch boom continues.
Visit Dorset have said their website saw a “significant” rise in traffic following the first episode with many people searching for information on where the series was filmed. There was an increase of 133 percent on web traffic after the very first episode.
They added that the website has continued to see a “steady rise” in traffic since the final series began, with Mondays seeing a “significant spike.”
Nick Thornley, from the Visit Dorset Tourism Partnership, said “Broadchurch represents a unique opportunity for Dorset’s fantastic Jurassic coastline to gain national and international media coverage and once again the series is generating a large amount of interest in the area.”
The increase in interest in Dorset is also being seen by local tourism businesses. John Waterworth, chief executive at Parkdean Resorts, said: “Living in the UK we are very lucky to be surrounded by many striking landscapes and iconic landmarks, and it’s great to have TV series including Broadchurch highlighting these for millions of people to see, helping to encourage tourism”.