A WEST Dorset company has completed a 'business dream' by opening six new holiday homes to mark tourism week.
West Dorset Leisure Holidays invited MP Oliver Letwin to open Shepherds View at Highlands End Holiday Park - comprising of six lodges with stunning views of the Jurassic Coast.
Managing director of West Dorset Leisure Holidays, Martin Cox, said: "What this means is the conclusion of a long-standing business dream for us to have lodges on the end of Highland End.
"Planning consent was given in 2012 and we now have six holiday homes available, which are creating a lot of interest.
"For our family, it is particularly pleasing to keep up with the tourism trends and satisfy the expectations of our customers and visitors to west Dorset."
The family-run business purchased their first of five holiday parks at Highlands End in 1971 - before adding Golden Cap Holiday Park in 1978. A bar was added at Highland End in 1985, before a swimming pool in 1988.
Speaking after cutting the ribbon to open the new lodges, West Dorset MP Oliver Letwin, said: "I think they are absolutely lovely and they of course have spectacular views.
"West Dorset has a huge amount to offer the tourism industry of every kind. What is good is that the season is gradually expanding, which is very important. It is west Dorset's largest industry and we need to promote it."
The first pine lodge arrived at Highlands End in 2013 called Portland View. This month, the company accepted the delivery of their sixth lodge called Merry Weather. The lodges have already proved to be very popular, with views of West Bay and the Dorset coast.
Bridport mayor Maggie Ray said: "Highlands End have always had a reputation for being one of the greenest caravan parks, and have won many awards for it.
"They have been planning this operation for a long time and very thoroughly researched it.
"It is a great credit to our local tourism industry that we have such dedicated people looking after our wonderful heritage landscape here."